2014-2017 Strategic Goals and Objectives


GOAL 1 – Positive Reputation

  • Create a culture in which students feel valued and respected through excellent customer service.
  • Engage in and promote internal and external activities that support the college’s reputation as a community resource in training, service learning, and support services.
  • Evaluate and market the quality and effectiveness of credit and non-credit programs of study.
  • Improve the aesthetics of campus facilities and grounds to provide contemporary student environments and reflect the college’s quality of educational services.
  • Emphasize the college’s role in workforce and technical training as well as in providing academic coursework that supports the community and contributes to regional economic development.
  • Implement a systematic process which manages compliance and accountability as required by the Technical College System of Georgia as well as other governmental and accreditation bodies.
  • Revise college name and/or tag line to illustrate community college higher education mission.
  • Increase number of success stories available to internal and external constituencies.
  • Increase college leadership participation in community, business, industry, and higher education venues.
  • Improve student interaction by providing additional auxiliary services on campuses.
  • Increase public safety awareness among campuses.

GOAL 2 – Range of Offerings that Match Community Expectations

  • Develop a collaborative effort among credit, non-credit, adult education, and dual enrollment offerings in order to ensure effective pathways for student movement from one area to another.
  • Conduct needs analyses to continue to add relevant credit and non-credit programs.
  • Secure individual and corporate funding as well as public and private grants to support educational resource needs.
  • Renovate current instructional facilities to support new credit and non-credit programs or to upgrade existing programs.
  • Continue to pursue articulation agreements with University System colleges in order to offer Associate of Science degree programs.
  • Secure additional or alternative funding for program or support services equipment and technology.
  • Increase short term credit and non-credit training programs.
  • Continue exploration and expansion of international education and global awareness in curricular, co-curricular, and extra-curricular activities.

GOAL 3 – Robust Access

  • Increase technology/software solutions and pathways to increase access to initial and ongoing academic and student support services.
  • Implement a career/educational planning intervention program for entering students unsure of career options.
  • Explore student financial options to help in funding matriculation.
  • Advance communication efforts within and across college units and stakeholders to improve student knowledge of financial aid and other college processes and options.
  • Develop marketing plan that focuses on the location and methodology options of credit and non-credit offerings.
  • Develop marketing plan that focuses on first generation students as CTC as the “place to come.”
  • Develop and implement a recruitment plan that includes targeted populations, including but not limited to high school students, international students, minority populations, and first generation, first time in college students.
  • Develop and implement assessment strategies to include instruments designed to provide relevant internal and external feedback for process improvement and student support.

 GOAL 4 – Student Success (Outcomes)

  • Develop and implement retention strategies with a goal of increasing ongoing enrollment (without stop out), graduation rates, and awards produced and decreasing time to graduation and numbers of students not maintaining SAP.
  • Develop and implement a formal academic advisement plan that results in students reaching their educational goals in their optimum personal time.
  • Use results of current Student Learning Outcomes to make improvements in the educational processes to increase student success.
  • Acquire, build, maintain, renovate, and secure physical facilities to provide state-of-the-art equipment/technology, an effective learning and work environment, and room for future growth.
  • Refine current systems and pursue new initiatives to improve academic support, learning support, and student support services to increase student success, including development of a more comprehensive academic alert system.
  • Implement a formal Teacher Academy that provides training in best practices teaching strategies for learner centered teaching to support student success.
  • Explore the possibility of increasing student counseling services.
  • Review policies, procedures, operations, and student interactions through a student oriented lens and modify as necessary to improve student experience.

GOAL  5 – Golden Rule

  • Develop processes and procedures that improve internal and external communication between and among functional areas.
  • Provide professional development for all employees to encourage dialogue on diversity and equity and to enhance awareness of intercultural competency.
  • Continue to develop/refine the Behavioral Intervention Team processes and procedures to identify and address inappropriate student behaviors.
  • Invest time and resources in human capital development college-wide to include all faculty and staff.
  • Develop and implement a formal rewards and recognition program for college employees and students.
  • Create a risk-free environment that encourages faculty and staff to seek and propose opportunities for improvement and innovation.
  • Communicate expectations of proper chain of command.
  • Provide a clear conceptual framework for responsiveness.
  • Foster the practice of fiscal responsibility and accountability.


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980 South Cobb Drive
Marietta, GA 30060

© 2013 Chattahoochee
Technical College
All Rights Reserved
An Equal Opportunity Institution

A Unit of the Technical
College System of Georgia.

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100 Campus Drive
Jasper, GA 30143

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1578 Veterans Memorial Highway
Austell, GA 30168
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1645 Bluffs Parkway
Canton, GA 30114

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980 South Cobb Drive
Marietta, GA 30060

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2680 Gordy Parkway
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Acworth, GA 30102

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400 Nathan Dean Boulevard
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8371 Main Street
Woodstock, GA 30188
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